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Gingko Press to Publish
Marshall McLuhan's Writings |
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Gingko Press has acquired world rights to several Marshall McLuhan classics and new titles, including the legendary McLuhan doctoral thesis on The Trivium, a study of language as medium written in 1943 but never before published.
Works in preparation include a catalog for a series of seminars with the working title Marshall McLuhan and the Information Age, a new title tentatively called Experience, which is a collaboration of David Carson and several guest artists working with McLuhan's writings on media and advertising, A boxed edition of McLuhan's first published book, The Mechanical Bride: Folklore of Industrial Man will come out, as well as a new series called Marshall McLuhan Unbound, containing essays spanning four decades. Other projects are Marshall McLuhan – The Complete Correspondence, edited by Matie Molinaro and Corinne McLuhan, a collection of Marshall McLuhan's compressed insights called Marshall McLuhan and David Carson: The Book of Probes collected primarily by Eric McLuhan and William Kuhns, and designed by David Carson. Reprints of From Cliché to Archetype (rights pending), Culture is Our Business (revised for the digital age), Counterblast, and The Vanishing Point are scheduled. The two McLuhan classics made with Quentin Fiore and Jerome Agel, The Medium is the Massage and War and Peace in the Global Village will go back to print in 2001.
Marshall McLuhan's son and main collaborator Eric McLuhan is project editor, art director is David Carson. |
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50th Anniversary Celebration
for The Mechanical Bride |
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| To mark the 50th anniversary of the publication of Marshall McLuhan's first book, The Mechanical Bride: Folklore of Industrial Man, Gingko Press will publish a commemorative hardcover edition of this book in 2002. |
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